Vincent Chatel
Design/Art Direction/Branding
Get in touch
+44(0)7 981 449 080






Re-establishing the ASICS brand as the True Sport Performance brand.
Brand identity/re-positioning











The revolutionary digital platform that links producers, retailers and consumers.
Brand identity













Institution of Mechanichal Engineers (IMechE)
Promoting professional registration as a mark of excellence amongst engineers.
printed/digital mailers











Nitco Tiles
Re-injecting style and quality into India's best tile business
Brand identity













Simply promoting better energy and energy efficiency in the UK.
Brand identity concept








With ten years branding experience, I have developed design skills as well as a strong strategic awareness, and a hands-on approach to branding. I value simple ideas greatly executed. In my experience design can only be done in a generous manner and I have acquired a solid reputation for delivering solid work and flawless dedication. I believe in collaboration, nurturing talent and shared thinking.

Vincent studied a degree in commercial architecture and environments in Paris at the Ecole Nationale Supérieure des Arts Appliqués et des Métiers d'Art (ENSAAMA), followed by a BA in branding and Packaging at the Surrey Institute of Art and Design, graduating in 2005.

Starting at Interbrand, amongst experienced designers and strategists he was encouraged to develop a branding mind as well as a designer. He worked on pitches and long-haul projects alike, delivering conceptual as well as fully formed branding work. This contributed in shaping his belief that true collaboration between strategy, creative and craft does deliver game-changing work. Deeply involved in the life of the business, he was involved in the internal "Change" programme led by Interbrand in 2009.

At Interbrand's Amsterdam Office for 8 months, Vincent widened his design and cultural horizons to add more depth to his already rich french and english professional upbringing, and more client experience.

Leaving Interbrand for The Clearing in 2011, Vincent followed his early mentors who had then parted with Interbrand. Striving to produce the most exciting work, Vincent found a real echo at The Clearing and a smaller nimbler structure who had simple, clear and meaningful branding at its very heart.

Brought in by Dragon Rouge in 2012 to sharpen the corporate branding design offer, Vincent contributed in shifting the creative standards in a demanding context. He received the Employee of the Month Award from his peers at Dragon in 2013.

Passionate and reliable, Vincent has delivered freelance projects of various nature thoughout his career, aside from his professional curriculum. This has sharpened his skills in project management and brought him an entrepreneurial vision of design.

A creative thinker with his feet firmly on the ground, Vincent believes in the power of trying and doing, which are the key to bringing a difference to the table as a designer. He believes in a holistic vision of branding, and strives to stretch the thinking across touchpoints and media.

Clients include:

Anglo American, ASICS, AstraZeneca, Barclays, Colt, Gems TV, Godrej, Honda, Faconnable, Fujitsu, HAYS, Heineken, KPMG, McLaren,
Marks & Spencer, Moscow Exchange, Musgrave (Londis, Centra, SuperValu, Budgens), Nissan, Nitco, Opel, Orient-Express, Primark, Royal Institute of British Architects (RIBA), RLSB, RSA, Rugby Football Union, Shelter, SWIFT, Tetra Pak, Thomson Reuters, WAFI, Xerox.


Areas of expertise:

Photography art direction
Commercial architecture
Environmental design
Moving image art direction





Vincent Chatel
Design/Art Direction/Branding
Get in touch
+44(0)7 981 449 080

All works © Vincent Chatel 2013.
Not available to reproduce without
the expressed written consent
of Vincent Chatel